In the competitive world of beauty and fashion, I.S. Extensions emerged as a beacon of luxury and quality in the realm of hair extensions. Founded in 2020 and formally known as Ifeslayshair, this brand was the brainchild of visionary entrepreneur, Ifeyinwa Eze, who shared a passion for transforming how women perceived and adorned their hair.
Ifeyinwa Eze is a Nigerian American born and raised in the Bronx, NY. She started her hairstyling business in 2016 when she was a junior in high school. She was always up to date with the latest hair trends and loved how expressive you can be with your hair, which led to her growing a passion about hairstyling.
She has been in the hair industry as a hairstylist for 8+ years, with an expertise in hair extensions. With her background, she has a notable understanding to provide the best quality extensions for her customers. She officially started her extensions business while in college and has been growing her business ever since. Ifeyinwa knew there was a demand for quality extensions, but no reliable resource for it. Thus, prompting her to step up and do ample amounts of research on hair extensions to source out the best.
Her customers are like family to her and every order placed reminds her of the hard work and dedication she continuously pours into her brand. The support for her business never goes unnoticed and she doesn’t do this solely for herself, but to be an example to other women out there that anything is possible as long as you set your dreams high and work towards what you want.
